The Good Alliance

Articles for a design and branding agency for coaches.

The project.

Initially working with The Good Alliance (an agency for coaches) on a ‘per project’ basis, founder Cat took me on on a retainer basis to create laid-back, chatty copy for her articles and social media (and afterwards, website copy for her coaching clients).

The outcome.

Chatty, informative articles that help coaches grow their businesses. And those doing really well are often featured in pieces like the one below.

By helping coaches, coaches can implement the changes themselves and feel inspired to really stand out in their coaching niche.

agency for coaches

I can’t post images of client work here, but to see a selection of my work, visit the coaching websites of Deb Abell and Jeanette Carter.

And to view more articles I’ve written for them, visit The Good Alliance resources page.

the good alliance, cat, indelible think, content writing

Reliable, talented and good-humoured – Matt quickly cemented himself as my favourite copywriter.

I don’t trust many people to write content the way I do, but Matt hits it out of the park every time.

My only hesitation in recommending him is he’ll have less time to work with me!

Cat Townsend, The Good Alliance