“Case studies? Why bother, I’ve got loads of testimonials?” There’s nothing wrong with testimonials. I’ve got loads of them, either on my website, Google or LinkedIn, and you probably have […]
Customer Experience
HOW TO IMPROVE YOUR WEBSITE
“Your hair is fine the way it is. It doesn’t need changing.” My Mum in 1988, I was seven and like all the cool kids, I had a mullet. Imagine […]
USING PUNS IN YOUR CHRISTMAS MARKETING
Christmas marketing. It’s a load of ol’ puns, right? As soon as bonfire night is over, the Christmas marketing onslaught begins. There’s the John Lewis Christmas ad countdown. The ALDI, […]
HOW TO SPEAK YOUR CUSTOMERS’ LANGUAGE
I went to France. Spoke French and they bloody appreciated it. Why? Because I was speaking their language. I did German at school but asking for a Wienerschnitzel when I’m […]