De Jure Chambers
Chatty Christmas Card message copy for a law firmThe project
Paul asked me to write some chatty Christmas cards for his firm of solicitors. He wanted me to reference the pandemic, but not explicitly. It had to touch on the bonkers year that was 2020 without mentioning ‘COVID-19’.
The outcome
A batch of Christmas messages for different client types. Paul was delighted with the work, and the mention of ‘bubbles’ was the subtlety he was after.
Matt’s approach was refreshing and I received touching return messages from the recipients.
It shows just how words properly expressed can convert sentiments at a time when the world was going through the worst of the COVID19 pandemic
His skill for writing empathetic words is so important, now more than ever.
Paul Chiy, De Jure Chambers