De Jure Chambers

Chatty Christmas Card message copy for a law firm.

The project.

Paul asked me to write some chatty Christmas Card copy for his firm of solicitors.

He wanted to reference the pandemic, but not explicitly. It had to touch on the bonkers year that was 2020 without making it all about COVID.

The outcome.

A batch of Christmas messages for different client types. Paul was delighted with the work, and the mention of ‘bubbles’ was the subtlety he was after.

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Matt’s approach was refreshing and I received touching return messages from the recipients.

It shows just how words properly expressed can convert sentiments at a time like this.

Now more than ever.

Paul Chiy, De Jure Chambers

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