In-Home Care

24-page website rewrite for a domiciliary care agency.

The project.

In-Home Care (a domiciliary care agaency) wanted to revamp their 24-page website with persuasive, gentle copy that would appeal to patients, families, carers and investors.

The outcome.

A homepage that hits the right balance of giving potential customers all the information they need, while touching on services for those looking to become a carer or invest in a franchise.

A lovely company whose work during the pandemic you have to applaud.

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Matt consistently provides high-quality copy for me, covering a variety of topics, and always delivers quickly.

He communicates the key benefits of a service or product in a chatty style, sprinkled with humour, that stands out against bland, boring copy that’s sadly so prevalent on the web.

Gavin Harris, Grandesco (agency on the In-Home Care project)