Lampenwelt

Landing pages for German lighting experts' British website, Lights.co.uk.

The project.

Lampenwelt ask me to write landing pages in a chatty tone of voice. One such project was for their Japandi lighting range, which they wanted to sound cool, stylish – and quintessentially British.

The outcome.

A snappy landing page with cool, fun copy that doesn’t outstay its welcome. The pages are already designed and written in German. It’s my job to translate them, then add a British tone of voice and style to them.

And as long as I stick to the overall message, they give me free rein to write what I want.

lampenwelt landing page
the good alliance, cat, indelible think, content writing

Matt supports us with the translation of SEO optimised and inspirational content.

We had poor experiences with copywriters in the past, so we were super happy we found him!

Matt is reliable, easy to communicate with and delivers excellent content that’s not just translated, but is smart, witty and fits our target audience perfectly.

Carina Bohlender, Lampenwelt GmbH

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